Nettet1. jun. 2005 · Journal of Macromarketing This article explores some of the purposes, advantages, problems, and limitations of periodizing marketing history and the history of marketing thought. A sample of twenty-eight well-known periodizations taken from marketing history, the history of marketing thought, and business history is used to … NettetJournal of Macromarketing published online 15 January 2014 Valérie Guillard and Dominique Roux Economy Macromarketing Issues on the Sidewalk How ''Gleaners'' and ''Disposers'' ...
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Nettet27. mai 2024 · Journal of Macromarketing is published by SAGE Publications Inc.. It's publishing house is located in United States . Coverage history of this journal is as following: 1981-2024 . The organization or individual who handles the printing and distribution of printed or digital publications is known as Publisher. Call For Papers Nettet13. jan. 2024 · Journal of Macromarketing - Volume 43, Number 1, Mar 01, 2024 Volume 43 Issue 1, March 2024 View issue contents View additional files Export selected … rocket mortgage fieldhouse presale code
Sustainable Marketing: Market-Driving, Not Market-Driven
NettetThe Journal of Macromarketing (JMK) is a scholarly publication that examines the interactions among markets, marketing, and society. Though primarily a marketing … Nettet2. jul. 2013 · Her research interests include international marketing, cross-cultural consumer behavior, and public policy issues. Her work has appeared in Asia-Pacific … NettetAn Evaluation and Future Directions’, Journal of Macromarketing 9 (Fall): 17–31. Google Scholar Kassarjian, H.H. and Goodstein, R.C. (2009) ‘The Emergence of Consumer Research’, in P. Maclaran, M. Saren, B. … rocket mortgage fieldhouse seating views